Geo Theme allow anyone to submit places and events. Not only business owners. Loyal clients can submit places just to show their support.
Business owners could be interested in managing their pages if your site becomes popular. Allowing business owners to claim their pages, gives you an extra opportunity to get in touch with your potential premium clients and close more deals.
Geo Theme “claim listing system” is also a great tool, which will allow you to gather valuable businesses contact information… submitted by their owners.